Day 0 · Instant reply
Subject: Thanks for reaching out, {first_name}

Hi {first_name},

Thanks for getting in touch about {topic}. I’ve got your message and I’ll come back to you properly by {time}.

In the meantime, here’s something useful: {resource_link}

{your_name}

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Day 1 · Value
Subject: A quick idea for {company}

Hi {first_name},

I took a look at {company} and one quick win stood out: {specific_idea}.

If useful, I can walk you through how we’d do it in 15 minutes: {booking_link}

{your_name}

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Day 3 · Proof
Subject: How {similar_business} handled this

Hi {first_name},

{similar_business} had the same challenge with {problem}. After {solution}, they {result}.

Happy to share how that could look for you.

{your_name}

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Day 7 · Gentle nudge
Subject: Still on your list?

Hi {first_name},

Just checking in: is {topic} still something you’re looking at? If the timing isn’t right, no problem at all, just let me know and I’ll stop nudging.

{your_name}

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Day 14 · Break-up
Subject: Should I close your file?

Hi {first_name},

I haven’t heard back, so I’ll assume now isn’t the right time and close this off. If anything changes, just reply to this email and we’ll pick it straight back up.

All the best,
{your_name}